Weekly Alluviance #105: Momentum Isn’t Magic

Your weekly dose of Alluviance!

Momentum isn’t magic.

It’s not something that suddenly shows up when the stars align, when your energy peaks, or when everything finally feels easy. Momentum is a choice. It's a decision you make every single day, even when it’s messy, hard, or inconvenient. Especially during those times.

And here’s the hard truth: Most people don’t make that choice.

It’s week four of the new year, and for most, the magic and energy of a new year is beginning to fade. Maybe even straight up gone. The grind is settling in, and the temptation to step back, slow down, or "wait until next week" is creeping in.

Let me stop you right there.

This is the inflection point that determines whether 2025 will be a breakthrough year or just another rinse-and-repeat of the last one. There's some good news here. Momentum isn’t about doing something extraordinary. It’s about mastering the ordinary.

Here’s what I want you to remember when building momentum feels impossible:

Momentum Starts Small
You don’t need to take a giant leap forward to create momentum. It’s the daily, consistent, seemingly small actions that add up. One email. One follow-up. One uncomfortable conversation. Momentum doesn’t require perfection. It requires showing up.
Momentum Doesn’t Care About Motivation
The best sales professionals aren’t the ones who wait for motivation to strike. They’re the ones who act despite how they feel. On the hard days, momentum is built when you push through resistance.
Momentum Is Messy
Forget perfect plans and polished pitches. Momentum is about moving forward, even when the path isn’t clear or your process isn’t perfect. Sometimes you just got to get punched in the face and move on. You’re not going to feel “ready,” and that’s fine. Progress beats perfection every time.
Momentum Thrives on Community
Doing this alone? It’s going to feel heavy. Community is what amplifies your momentum. It’s the people who hold you accountable, remind you of your potential, and won’t let you sink back into excuses. Surround yourself with those who are already moving at the pace you want to reach.

Here’s the thing: Momentum doesn’t just happen. It’s created. One small, intentional action at a time.

So, here’s the question: Will this be the year you choose momentum? The year you stop waiting, stop stalling, and start creating real progress?

f you’re ready to make that commitment, do it right now. Not tomorrow. Never tomorrow. Today.

Because momentum isn’t magic. It’s a choice. And a choice that you must make today.

1. Featured LinkedIn Post:

"Getting Back on the Mic"

Back in the studio with 2 of the best in the game.

Last week, I had the honor of sitting down with Armand Farrokh and Nick Cegelski to dive deep into what we all love about this crazy, challenging, and endlessly rewarding game of sales...

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